Customer relations
Label
Customer relations
Name
Customer relations
Focus
Actions
Incoming Resources
- Subject of11
- Paying attention, a guide to customer care in the arts, edited by Vanessa Rawlings-Jackson and Phyllida Shaw
- Secrets of closing the sale, Zig Ziglar
- Likeonomics, the unexpected truth behind earning trust, influencing behavior, and inspiring action, Rohit Bhargava
- Building a storybrand, clarify your message so customers will listen, Donald Miller
- Win the customer, 70 simple rules for sensational service, Flavio Martins
- The power of understanding people, the key to strengthening relationships, increasing sales, and enhancing organizational performance, Dave Mitchell
- Legendary service, the key is to care, Ken Blanchard, Kathy Cuff and Vicki Halsey
- Duct tape selling, think like a marketer-sell like a superstar, John Jantsch
- The rise of the platform marketer, performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms, Craig Dempster and John Lee
- Value proposition design, written by Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith ; designed by Trish Papadakos
- The challenger customer, selling to the hidden influencer who can multiply your results, Brent Adamson, Matthew Dixon, Pat Spenner and Nick Toman
- Likeable social media, how to delight your customers, create an irresistible brand, and be generally amazing on all social networks that matter, Dave Kerpen with Michelle Greenbaum and Robert Berk ; new foreword by Carrrie Kerpen
- The thank you economy, Gary Vaynerchuk
- Zombie loyalists, using great service to create rabid fans, Peter Shankman
- Marketing in context, setting the scene, Chris Hackley
- The curve, turning followers into superfans, Nicholas Lovell
- The new influencers, a marketer's guide to the new social media, Paul Gillin
- The future of competition, co-creating unique value with customers, C.K. Prahalad and Venkat Ramaswamy
Outgoing Resources
- Focus1