Incoming Resources
- Writing marketing, literary lessons from academic authorities, Stephen Brown
- The marketing era, from professional practice to global provisioning, Kalman Applbaum
- Foundations of marketing, John Fahy and David Jobber
- The revenge of analog, real things and why they matter, David Sax
- Principles of contemporary marketing
- Marketing discourse, a critical perspective, Per Skålén, Martin Fougère and Markus Fellesson
- Marketing places, attracting investment, industry, and tourism to cities, states, and nations, Philip Kotler, Donald H. Haider, Irving Rein
- Contemporary issues in marketing and consumer behaviour, Elizabeth Parsons, Pauline Maclaran and Andreas Chatzidakis
- The anatomy of buzz, how to create word-of-mouth marketing, Emanuel Rosen
- We are all weird, the rise of tribes and the end of normal, Seth Godin
- Sales for non-salespeople, Robert Ashton
- Perennial seller, the art of making and marketing work that lasts, Ryan Holiday, founder of Brass Check
- How to kill a unicorn, and build bold ideas that make it to market, transform industries and deliver growth, Mark Payne
- The game of inches, why small change wins big results, Nigel Collin
- Building a storybrand, clarify your message so customers will listen, Donald Miller
- Secrets of closing the sale, Zig Ziglar
- Unleash different, achieving business success through disability, Rich Donovan
- Sell anything online, an actionable playbook to help grow your e-commerce business, Anaita Sarkar ; [illustrations: Bronte Chapman]
- Whatcha gonna do with that duck?, and other provocations, 2006-2012, Seth Godin ; compiled by Bernadette Jiwa
- 100 ideas that changed advertising, Simon Veksner
- Guerrilla marketing remix, Jay Conrad Levinson and Jeannie Levinson
- Prove it!, exactly how modern marketers earn trust, Melanie Deziel with Phil M Jones
- This is marketing, you can't be seen until you learn to see, Seth Godin
- Affiliate marketing, by Ted Sudol and Paul Mladjenovic
- Digital marketing for dummies, by Ryan Deiss and Russ Henneberry
- Marketing made simple, a step-by-step storybrand guide for any business, Donald Miller ; with Dr. J.J. Peterson
- What you need to know about marketing, Simon Middleton
- Digital marketing, by Ryan Deiss and Russ Henneberry
- Digital marketing all-in-one for dummies, by Stephanie Diamond
- Pu Å i p'umgyÅ k, The class of wealth : ch'akhage sarado sÅ nggong hal su itta, Yang WÅ n-gÅ n chiÅ m
- Marketing your business, John Westwood
- Zeng zhang hei ke, ru he di cheng ben shi xian bao fa shi cheng zhang, (Mei)Xiao'en Ai'lisi, Mogen Bulang zhu ; Zhang Ximeng yi
- Launch, how to quickly propel your business beyond the competition, Michael A. Stelzner
- Power marketing, an Aussie guide to business growth, Jennifer Lancaster
- Selling the invisible, a field guide to modern marketing, Harry Beckwith
- Do It! Speaking, 77 instant-action ideas to market, monetize, and maximize your expertise, David Newman, CSP
- Flee 9-5, get 6-7 figures and do what you love, Ben Angel
- Screen to screen selling, How to increase sales, productivity, and customer experience with the latest technology, Doug Devitre
- Digital marketing for businesses in easy steps, includes social media marketing, Jon Smith
- Purple cow, transform your business by being remarkable, Seth Godin
- Hacking growth, [written and] read by Sean Ellis and Morgan Brown
- The mother of all opportunities, a strategy for a decade of growth, profits and market share gains, Katrina McCarter
- The sales doctor, a working manual for professional sales people, Bob Day ; foreword by Frank Furness
- Guerrilla marketing, easy and inexpensive strategies for making big profits from your small business, Jay Conrad Levinson ; with Jeannie Levinson and Amy Levinson
- Marketing, an introductory text, Michael J. Baker
- 120 ways to market your business hyper locally, tried and true tips and techniques, Sue Ellson
- Marketing discourse, a critical perspective, Per Skalen, Markus Fellesson and Martin Fougere
- Principles of marketing, Philip T. Kotler, Gary Armstrong with Marc Oliver Opresnik
- All marketers are liars, the power of telling authentic stories in a low-trust world, Seth Godin
- Marketing, Rhetoric and Control, The Magical Foundations of Marketing Theory, by Christopher Miles