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Shoveling smoke, advertising and globalization in contemporary India, William Mazzarella

Type
Label
Shoveling smoke, advertising and globalization in contemporary India, William Mazzarella
Language
eng
Bibliography note
Includes bibliographical references (p. [331]-349) and index
Illustrations
illustrations
Index
index present
Literary Form
non fiction
Main title
Shoveling smoke
Nature of contents
bibliography
Responsibility statement
William Mazzarella
Sub title
advertising and globalization in contemporary India
Table Of Contents
Excursus : the commodity image -- Citizens have sex, consumers make love : KamaSutra -- The aesthetic politics of aspiration : KamaSutra II -- Bombay global : mobility and locality -- Bombay local : mobility and locality II -- Indian fun : constructing 'the Indian consumer'
Classification
Creator
Subject

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