City Libraries, City of Gold Coast

Winners & losers, creators and casualties of the age of the Internet, Kieran Levis

eng

index present

non fiction

Winners & losers

Kieran Levis

creators and casualties of the age of the Internet

Kieran Levis reveals how a few innovative, far sighted entrepreneurs and companies succeeded in creating entirely new markets and dominating them, while so many others failed. He show how Amazon and Google rose from nothing to revenues of billions, whilst IBM, Kodak and AOL suddenly faced disaster; how Nokia and Sky bounced from near-bankruptcy to global leadership; and charts the incredible rise, fall and rise again of Apple. Levis explains why the digital revolution has involved so much creative destruction; how unfamiliar competitors, disruptive technologies and bizarre business models have brought down apparently unassailable market leaders; how some winners got such a grip on their customers that they took almost all the prizes; and how meteoric success has led to hubris, and often to nemesis. Told with clarity, wit and pace, these dramatic stories show what it was about a handful of winners that enabled them to hold onto their leads, whilst the absence of these qualities crippled the losersInternet BuisnessManagement