The Resource Coolhunting : chasing down the next big thing, Peter A. Gloor and Scott M. Cooper

Coolhunting : chasing down the next big thing, Peter A. Gloor and Scott M. Cooper

Label
Coolhunting : chasing down the next big thing
Title
Coolhunting
Title remainder
chasing down the next big thing
Statement of responsibility
Peter A. Gloor and Scott M. Cooper
Title variation
Cool hunting
Creator
Contributor
Subject
Language
eng
Summary
"In Coolhunting you will discover the practical tools you need to find the hottest trends - and the people who set them. The art of coolhunting involves zeroing in on the fresh idea that will be the genesis of a hot new trend. It also involves finding the people responsible for the idea - the trendsetters who will cause others to jump on board. By recognizing who the trendsetters are, you can actually anticipate the next big trend before it takes off - because cool ideas will grow and expand around these people."--BOOK JACKET
Cataloging source
DLC
http://library.link/vocab/creatorDate
1961-
http://library.link/vocab/creatorName
Gloor, Peter A.
Dewey number
658.472
Illustrations
illustrations
Index
index present
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorName
Cooper, Scott
http://library.link/vocab/subjectName
  • Creative ability in business
  • Technological innovations
  • Social networks
  • Data mining
  • Group decision making
Label
Coolhunting : chasing down the next big thing, Peter A. Gloor and Scott M. Cooper
Instantiates
Publication
Bibliography note
Includes bibliographical references (p. [223]-230) and index
Contents
Why "cool" matters -- Swarm creativity creates cool trends -- Swarms can better predict the future -- About trendsetters -- Coolhunters look for coolfarmers -- When swarms go mad -- Do-it-yourself coolhunting with technology -- Coolhunting by automated social network analysis -- Five steps to becoming a coolfarmer -- The coming world of swarm creativity
Dimensions
24 cm.
Extent
xvii, 236 p.
Isbn
9780814473863
Lccn
2006034160
Other physical details
ill.
System control number
(Sirsi) i9780814473863
Label
Coolhunting : chasing down the next big thing, Peter A. Gloor and Scott M. Cooper
Publication
Bibliography note
Includes bibliographical references (p. [223]-230) and index
Contents
Why "cool" matters -- Swarm creativity creates cool trends -- Swarms can better predict the future -- About trendsetters -- Coolhunters look for coolfarmers -- When swarms go mad -- Do-it-yourself coolhunting with technology -- Coolhunting by automated social network analysis -- Five steps to becoming a coolfarmer -- The coming world of swarm creativity
Dimensions
24 cm.
Extent
xvii, 236 p.
Isbn
9780814473863
Lccn
2006034160
Other physical details
ill.
System control number
(Sirsi) i9780814473863

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